Event sponsorship · media kit

Sponsor high-signal CTO gatherings.

Partner with CTO Circle to show up around curated in-person events for 50–80 CTOs and engineering leaders in cities like Barcelona, Madrid, and San Francisco.

700+ active tech leaders
Events in Barcelona, Madrid, and San Francisco
CTO Circle attendees listening to opening remarks on a rooftop terrace
Small-format by designTypical room: 50–80 attendees
Rooftop welcome

Support the kind of event people stay for.

Open-air intros, drinks, and a room that still feels intentionally small.

Audience profile

Who actually attends these events.

Sponsors are not buying generic reach. They are stepping into a curated room of senior technical operators, with clear filters on who gets in, what kind of companies they come from, and the kind of software work those teams are actually doing.

30-40%

Applications selected

Profile fit comes first

We only admit CTOs and senior engineering leaders. Applications are screened to keep the room genuinely peer-level rather than broadly open.

  • CTOs, VP Engineering, Heads of Engineering, and equivalent senior technical leaders
  • 30-40% of applications are typically selected
  • The goal is operator density, not maximum headcount

42%

Scaleup mix

A room weighted toward operating companies

The attendee base usually skews toward scaleups, with a smaller share of enterprise and early-stage product companies in the mix.

  • Typical mix: 8% enterprise
  • Typical mix: 42% scaleups
  • Typical mix: 21% startups with 5+ employees and 29% startups below 5 employees

84%

SaaS companies

Software is core to the business

What most companies in the room share is an in-house software team. The majority are SaaS businesses, while the remainder still operate with real internal engineering teams.

  • Every company represented has an internal software team
  • 84% are SaaS companies
  • The remaining 16% span consulting and other software-driven businesses
Attendees from
Factorial
AWS
Spotify
Stripe
Google
Zoom
Rakuten
Cisco
Why sponsor CTO Circle

More intentional than a generic tech event.

CTO Circle events sit on top of a private technical leadership community. That changes the tone, the quality of conversations, and what good sponsorship looks like.

Curated audience

CTOs and senior engineering leaders join to trade operator lessons with peers who carry similar responsibility.

  • Technical leaders from product-minded companies
  • Peer-level conversations with practical signal
  • Designed for senior operators, not broad startup traffic

Year-round community

CTO Circle is not a one-night mailing list. Sponsors show up around a community that keeps talking after the event.

  • Private Slack community with ongoing discussion
  • Regular one-on-ones and introductions between members
  • Useful perks that keep the ecosystem active between gatherings

Trusted environment

The community is explicit about respecting the room: no spam, no aggressive selling, and no low-signal activations.

  • Community-first rules shape event behavior
  • Commercial activity must fit the context
  • Sponsors are expected to add value, not noise
Inside previous events

Small rooms with real operator energy.

The format is intentionally intimate: enough density for great introductions, enough structure for short talks, and enough time afterwards for the room to keep going naturally.

50-80

Attendees by design

Small enough to talk to the room, large enough for strong operator density.

3

Cities already active

Barcelona, Madrid, and San Francisco are already part of the event history.

Year-round

Community follow-through

Slack, intros, one-on-ones, and perks keep the network active between nights.

Speaker addressing a CTO Circle audience during a previous event
Talks that stay practical

Short-form sessions designed to spark better conversations, not stage theater.

CTO Circle attendees gathered around a standing talk in a previous event space
Standing-room operator energy

Dense rooms with the right peer mix and enough space to actually interact.

Audience listening to a CTO Circle speaker beside a shared food table
Networking that keeps going

Food, intros, and post-talk follow-through are part of the format.

Community perks

A year-round community, not just event nights.

CTO Circle members already use partner perks and operator-focused offers inside the community. That keeps the ecosystem useful between events and makes sponsorship feel connected to something ongoing.

Live perks

9

Member perks currently available inside CTO Circle.

What it signals

An active operator ecosystem

Useful brands already participate in a way that serves the membership.

See community perks
Sponsorship packages

Current sponsorship offer.

Structured for small-format CTO events, with offer pricing on the first two packages and custom scoping for broader series support.

Current offer

Community Supporter

€2,000standard rate

€1,500

instead of €2,000

A clean entry point for brands that want to support one CTO Circle event.

  • Presence across 1 event
  • Logo on the event page
  • Sponsor mention in event communications
  • 2 event invites
  • Option to include approved swag or materials
Current offer

City Partner

Most picked

€3,600standard rate

€2,800

instead of €3,600

The default package for brands that want consistent presence across a two-event run.

  • Presence across 2 events
  • Larger logo treatment
  • Sponsor mention in event communications and recap
  • 4 total event invites
  • Option to include approved swag or materials

Series Partner

Custom

A tailored relationship for brands that want to support 2+ events with custom scope and pricing.

  • Custom pricing for 2+ events
  • Flexible scope across cities and dates
  • Shared planning for event presence and follow-through
  • Invite allocation matched to the series plan
  • Structured around community fit, not booth-style selling

Guardrails

  • Sponsor activations should be useful, relevant, and aligned with the event.
  • Series Partner pricing is scoped by email for 2+ events.

Optional add-ons

  • Extra guest passes
  • Swag placement
  • Food or drinks support
  • Recap, video, or photo branding
  • Multi-event bundle pricing via email
FAQ

Straight answers for prospective sponsors.

Who attends CTO Circle events?

CTO Circle events are designed for CTOs and senior engineering leaders, with applications reviewed to keep the room high signal and peer relevant.

What kind of sponsors are a fit?

Sponsors that understand operator communities and want to add value to serious technical conversations are the best fit. The room is explicitly not for aggressive selling.

Can we sponsor multiple cities?

Yes. City Partner is built for a two-event run, and Series Partner is scoped custom if you want broader support across 2+ events or multiple cities.

Can we propose a custom activation?

Yes, as long as the idea improves the experience for attendees and stays aligned with the community-first tone of the event.

Are pitches or recruiting booths allowed?

Not in the low-signal conference-booth sense. CTO Circle events are intentionally framed as no-sales, no-pitch gatherings, so sponsor visibility must feel useful and respectful.

Let's talk

For companies that want to support real operator conversations.

If your brand fits a room built on practical leadership, trusted intros, and in-person depth, let's talk about the right event or city.

Email Marco

Or copy directly: marco@pullpo.io